Heart Felt Title Sequence by Imaginary Forces

Director Alan Williams created a gorgeous, painterly main title for Arnold NY’s documentary, “Heart Felt: True Stories of Life in the Shadow of High LDL Cholesterol” directed by Academy Award winning filmmaker, Cynthia Wade. Keeping in the style of our animated teaser, watercolor paints over footage from the documentary, shedding light on the issue of high cholesterol.

Creative Director: Alan Williams
Executive Producer: Sarah Roebuck
Producer: Kacie Barton
Designer: Max Strizich
Animator: Max Strizich, Danny Kamhaji, Jae Woo Park
Compositor: Danny Kamhaji
Editor: Zach Kilroy
Coordinator: Tess Sitzmann

Founded in 1996, Imaginary Forces is a creative studio and full service production company specializing in creating and developing content for commercial advertising, digital and interactive platforms, feature films and film marketing, television, architectural spaces and global brands. Imaginary Forces is comprised of over 70 artists and creative professionals: directors, designers, writers, animators, editors, and producers. We have studios in both Los Angeles and New York City.


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